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Free US shipping on every order · Three serums, $38 each · All three for $98

The FOUNDER library: floor-to-ceiling Founder Green shelves of cloth-bound books — FOUND HER, THE FOUNDER COLLECTION, BEAUTY FOR WHAT YOU'RE BUILDING, THE ROOM IS YOURS on their spines — a brass reading lamp, and on the black marble desk a cream journal with a gold F, a FOUNDER pen, a brass key and the three serums on a marble tray; a desert-pink room through the open door.

The Library · Off the hall

Read what you’re wearing.

Every ingredient on a FOUNDER label has a page here — what it is, what it does in the bottle, and one peer-reviewed study on the ingredient, cited as research, never as a promise.

Pull a book from the shelf Start with a product

The shelf

Every ingredient in the house.

Fifteen books, one per ingredient, in alphabetical order. Green cloth for the water-holders and barrier lipids, Desert Rose for the antioxidants, cream for the botanicals. Pull one.

Hover to pull · click to open the reading

By product

What’s in the bottle you own.

The mark beside each entry says what kind of study is cited — a randomised human trial is the strongest; a laboratory study is a mechanism, not a result on people. Studies are cited as research on an ingredient. None of them tested a FOUNDER product, and the concentration in any product is the supplier’s. These are cosmetics, not medicine: nothing here treats, prevents or protects against anything, and none of our products is a sunscreen.

Next door

Now go and hold the room.

You’ve read the ingredients. The boardroom is through the doors, and the collection is on the table.

The FOUNDER Collection boardroom: a long black marble table with a place set for every founder, and at the head the emerald doors — a gold F on each leaf — standing open onto a lamplit study with a green chair, an open book and a painting, a wardrobe of tailoring through the doorway to the side.Room 04 · The FOUNDER CollectionEnter the FOUNDER CollectionPush. It isn’t locked.